Why data ethics matter

Data ethics is no longer an academic or niche geek issue, as it has been since the inception of the internet and the world wide web. It has never been more urgent.

That is the timely warning from Annie Machon in her newly released book, ‘The Privacy Mission: Achieving Ethical Data for Our Lives Online’ And Machon should know. After all, she began her career working as an intelligence officer for MI5, has extensive experience as an international public speaker, writer, media commentator and political campaigner, and is now the director of the World Ethical Data Foundation.

As she points out: “Data ethics is an issue that affects all of us now, as our personal and professional lives increasingly take place online. Who controls access to the hardware, who runs the software, who can spy on us, hack us, data farm us? What are the threats that we need to mitigate against democratically, societally and personally? How can corporations protect us and how can that help their bottom line?”

‘The Privacy Mission’ aims to answer these questions, and summarise both the overarching concepts and principles about why data ethics is important. It offers practical solutions for companies, policy makers and individuals to push back against known threats and future proof themselves going forward. This book is not only timely, though – it’s necessary. In an age when data has gone way beyond abundant and data ethics are constantly being eroded, making sure we protect ourselves, our businesses and those with whom we interact is something that falls to us all.

See page 15 for an extract from Annie Machon’s book.